Engagement Advisor – Information and Education

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Tēnei tūranga – About the role

The Engagement Advisor works with internal and external stakeholders to deliver the team’s work program and lead the development of and implement its engagement strategies and plans. 

Information & Education is part of the wider regulatory system function. The Engagement Advisor role is responsible for providing functional matter expertise and develop the ‘how’ on the I&E response to regulatory system teams within Te Whakatairanga Service Delivery group. 

The I&E team assists by developing and implementing targeted campaigns, and providing information from our people, stakeholders and channels back to the business to assist with continuous improvement.

Part of the role will be to work with the Senior Engagement Advisor to gain better understanding of how those customer groups interact, engage and use information from the portfolio to influence all upcoming engagement work programmes. 

The engagement function within the Information and Education team is responsible for supporting the business to achieve its regulatory outcomes through the provision of targeted information and education services to diverse audience groups.

Ngā herenga – Requirements of the role

Personal specifications

  • Experience in supporting widespread education campaigns to diverse audiences with varying communication needs.
  • Experience in developing and implementing communications and engagement strategies and planning.
  • Current knowledge of social marketing and public information strategies and practice.
  • Excellent writing, editing and oral communications skills; demonstrated experience in tailoring messages to different audiences, including the ability to use plain English, particularly in regards to legislation and technical guidance.
  • Comfortable with public speaking and leading/running meetings or workshops.
  • Demonstrated ability to take a proactive approach to stakeholder engagement and developing innovative and creative solutions to achieve engagement outcomes.
  • Ability to effectively manage time; lead and manage multiple priorities to ensure high quality results within deadline.
  • Demonstrated ability to build and maintain constructive and effective relationships at all levels, internally and externally, and to provide excellent customer service.
  • Understanding of public sector decision-making and operating processes and procedures, and demonstrated ability to meet statutory obligations in an operational environment.
  • Experience in developing and maintaining an environment focused on continuous improvement to enhance organisational performance.
  • Sound IT and computer systems knowledge using Microsoft Office Suite.
  • A knowledge of public sector processes and regulatory systems and how government works is desirable.
  • Willingness to work in a flexible and dynamic environment and to travel when required. High degree of initiative and drive.
  • Enthusiastic, opportunistic and collaborative.
  • A tertiary qualification, preferably in communications, political science, or comparable relevant experience.
  • Must have the legal right to live and work in New Zealand

Takohanga tuhinga o mua – Key accountabilities and deliverables

Delivers quality results which contribute to the Ministry’s outcomes

  • The Engagement Advisor delivers quality results which contribute to the Ministry’s They will be responsible for, and required to deliver results in the following areas:
    • Support with the rollout of the Te Whakatairanga Service Delivery (TWSD) engagement work plan.
    • Work with internal and external subject matter experts, technical teams, legal experts, and/or other members of the branch to implement those strategies and plans to a high standard.
    • Ensure advice and plans take into account the wider business and strategic context.
    • Evaluate and report on effectiveness of information and education engagement activities.
    • Research, develop, and ensure collateral and promotional material are fit for purpose, easily understood by target audiences and kept up to date.
    • Support public information campaign initiatives that deliver on policy outcomes and aid in understanding of the relevant regulatory ecosystems.
    • Support the development and improvement of communications material, and other material to achieve engagement and communications objective.

Customer focus

  • Support the development and management of engagement strategy across TWSD.
  • Assist and advise business teams to scope, create, edit, and maintain accurate, timely, high quality, customer-focused, content for TWSD engagement.
  • Work with MBIE colleagues and customers, to determine drivers and needs, and to identify opportunities for improved customer experience.
  • Plan and conduct user research and testing sessions, analysing results and providing recommendations.
  • Apply knowledge in human factors, ethnography, and the user-centred        design process to their work.
  • Work with Engagement & Experience Digital Engagement Team to incorporate MBIE and TWSD visual identity into product and service design.

Relationship mangement

  • Represents Information and Education, and Engagement & Experience branch and whole-of-Ministry views and protects their reputation in any external interactions
  • Participates as an active team member and contribute knowledge and expertise needed to achieve TWSD and wider MBIE outcomes.
  • Develops effective working relationships with other MBIE managers and staff in order to transfer knowledge and learning from the team to the wider organisation.
  • Maintain effective relationships and partnerships with internal and external stakeholders, as necessary, in order to identify and share best practice information and to promote TWSD products and services.
  • Maintain effective relationships with both internal and external vendors and suppliers, in order to successfully achieve TWSD deliverables.

Self-management

  • Models positive behaviours.
  • Models the desired values and culture of the organisation.
  • Willingly shares knowledge, expertise and within the team and with others in the organisation.
  • Acts with honesty and integrity.
  • Welcomes feedback and is receptive to input from others.

Wellbeing, health & safety

  • Displays commitment through actively supporting all safety and wellbeing initiatives.
  • Ensures own and others safety at all times.
  • Complies with relevant safety and wellbeing policies, procedures, safe systems of work and event reporting.
  • Reports all incidents/accidents, including near misses in a timely fashion.
  • Is involved in health and safety through participation and consultation.

Tō tūranga i roto i te Manatū – Your place in the Ministry

The Engagement Advisor position reports to the Manager, I&E in the Information and Education team, of the Engagement & Experience Branch in Te Whakatairanga Service Delivery.

To mātou aronga – What we do for Aotearoa New Zealand

Hīkina Whakatutuki is the te reo Māori name for the Ministry of Business, Innovation and Employment. Hīkina means to uplift. Whakatutuki means to move forward, to make successful. Our name speaks to our purpose, Grow Aotearoa New Zealand for All.

To Grow Aotearoa New Zealand for All, we put people at the heart of our mahi. Based on the principles of Te Tiriti o Waitangi / The Treaty of Waitangi, we are committed to upholding authentic partnerships with Māori.

As agile public service leaders, we use our breadth and experience to navigate the ever-changing world. We are service providers, policy makers, investors and regulators. We engage with diverse communities, businesses and regions. Our work touches on the daily lives of New Zealanders. We grow opportunities (Puāwai), guard and protect (Kaihāpai) and innovate and navigate towards a better future (Auaha).

Ngā matatau – Our competencies

Cultivates innovation We create new and better ways for the organisation to be successful by challenging the status quo generating new and creative ideas and translating them into workable solutions.

Nimble learning We are curious and actively learn through experimentation when tackling new problems by learning as we go when facing new situations and challenges.

Customer focus We build strong customer relationships and deliver customer-centric solutions by listening and gaining insights into the needs of the communities we serve and actively seeking and responding to feedback.

Decision quality We make quality and timely decisions that shape the future for our communities and keep the organisation moving forward by relying on an appropriate mix of analysis, wisdom, experience, and judgement to make valid and reliable decisions.

Action oriented We step up, taking on new opportunities and tough challenges with purpose, urgency and discipline by taking responsibility, ownership and action on challenges, and being accountable for the results.

Collaborates We connect, working together to build partnerships with our communities, working collaboratively to meet shared objectives by gaining trust and support of others; actively seeking the views, experiences, and opinions of others and by working co-operatively with others across MBIE, the public sector and external stakeholder groups.

Te Tiriti o Waitangi

As an agency of the public service, MBIE has a responsibility to contribute to the Crown meeting its obligations under Te Tiriti o Waitangi (Te Tiriti). Meeting our commitment to Te Tiriti will contribute towards us realising the overall aims of Te Ara Amiorangi – Our Path, Our Direction, and achieve the outcome of Growing New Zealand for All. The principles of Te Tiriti - including partnership, good faith, and active protection – are at the core of our work. MBIE is committed to delivering on our obligations as a Treaty partner with authenticity and integrity and to enable Māori interests. We are committed to ensuring that MBIE is well placed to meet our obligations under the Public Service Act 2020 (Te Ao Tūmatanui) to support the Crown in strengthening the Māori/Crown Relationship under the Treaty and to build MBIE’s capability, capacity and cultural intelligence to deliver this.

Mahi i roto i te Ratonga Tūmatanui – Working in the public service

Ka mahitahi mātou o te ratonga tūmatanui kia hei painga mō ngā tāngata o Aotearoa i āianei, ā, hei ngā rā ki tua hoki. He kawenga tino whaitake tā mātou hei tautoko i te Karauna i runga i āna hononga ki a ngāi Māori i raro i te Tiriti o Waitangi. Ka tautoko mātou i te kāwanatanga manapori. Ka whakakotahingia mātou e te wairua whakarato ki ō mātou hapori, ā, e arahina ana mātou e ngā mātāpono me ngā tikanga matua o te ratonga tūmatanui i roto i ā mātou mahi.

In the public service we work collectively to make a meaningful difference for New Zealanders now and in the future. We have an important role in supporting the Crown in its relationships with Māori under the Treaty of Waitangi. We support democratic government. We are unified by a spirit of service to our communities and guided by the core principles and values of the public service in our work.

What does it mean to work in Aotearoa New Zealand’s Public Service?(external link) — Te Kawa Mataaho The Public Service Commission

MBIE value: Māia - Bold & brave, Pae Kahurangi - Build our future, Mahi Tahi - Better together, Pono Me Te Tika - Own it
Last updated: 29 March 2022