Tourism

Aotearoa New Zealand’s tourism industry has been greatly impacted by the COVID-19 pandemic. The government has provided broad-based and targeted support to the industry since the pandemic began. You can read about the support at the links below.

• 2021 support - Tourism Communities: Support, Recovery and Re-set Plan
• 2020 support - Tourism Recovery Package 
• Tourism Futures Taskforce

Find out about key projects designed to strengthen and build long term sustainability in the tourism sector in Aotearoa New Zealand.

• Tourism Industry Transformation Plan
• Supporting sustainable freedom camping in Aotearoa New Zealand
• Destination Management Guidelines
• Ngā Haerenga New Zealand Cycle Trails
• Supporting Māori Tourism
• Government’s Tourism Snapshot

The New Zealand-Aotearoa Government Tourism Strategy is more important than ever as we welcome visitors back to New Zealand. The Strategy sets out a more deliberate and active role for government in tourism.

• Ngā manuhiri o te ao, o Aotearoa anō hoki — International and domestic visitors

Investment in quality infrastructure and tourism assets helps creates positive economic, social and environmental benefits for New Zealanders, and our visitors.

• Innovation Programme for Tourism Recovery
• International Visitor Conservation and Tourism Levy
• Tourism Infrastructure Fund
• Responsible camping
• Closed tourism funds

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