Tourism and the economy

The Tourism Satellite Account (TSA) report presents information on tourism's contribution to the New Zealand economy in terms of expenditure and employment.

Latest Tourism Satellite Account — Dec 2020

Stats NZ develops and publishes the Tourism Satellite Account (TSA) with funding we provide.

The 2020 TSA report provides a picture of the role tourism plays in New Zealand, with information on the changing levels and impact of tourism activity. Results cover provisional figures for the year ended March 2020, and detailed results for 2019. Please note that the year ended March 2020 period does not cover the majority of impacts from the border closures and national lockdown from COVID-19.

Tourism Satellite Account: 2020 [PDF, 1.5 MB]

Tourism Satellite Account 2020: Excel Tables 1-18 [XLSX, 192 KB]

Tourism Satellite Account 2020: Excel Tables 19-26 [XLSX, 77 KB]

Note: Tables 19-26 contain detailed tables for the year ended March 2020.

2020 key provisional estimates

NoteThe March 2020 annual estimates featured capture a very limited period of the initial emergence and impact of COVID-19 in New Zealand. The extent of COVID-19’s impact will be evident in "Tourism satellite account: Year ended March 2021", to be published in December 2021.

Key provisional estimates for the year ended March 2020:

  • Total tourism expenditure was $41.9 billion, an increase of 2.4 percent ($1.0 billion) from the previous year.
  • International tourism expenditure increased 2.2 percent ($371 million) to $17.5 billion, and contributed 20.1 percent to New Zealand’s total exports of goods and services.
  • International student expenditure (studying less than 12 months) was $4.2 billion, an increase of 7.7 percent.
  • Domestic tourism expenditure increased 2.7 percent ($629 million) to $24.4 billion.
  • Tourism generated a direct contribution to GDP of $16.4 billion, or 5.5 percent of GDP.
  • The indirect value added of industries supporting tourism generated an additional $11.3 billion, or 3.8 percent of GDP.
  • 225,384 people were directly employed in tourism (8.0 percent of the total number of people employed in New Zealand), an increase of 2.5 percent from the previous year.
  • Tourists generated $3.9 billion in goods and services tax (GST) revenue, with $1.8 billion coming from international tourists.
  • Overseas visitor arrivals to New Zealand decreased 5.6 percent.

2020 revisions

Tourism satellite account: Year ended March 2020 includes revisions made to both the domestic and international tourism expenditure series. These revisions cause changes to the value of tourism expenditure in the New Zealand economy, and affect the official tourism satellite account (TSA) time series.

Revisions to the expenditure series included:

  • historic changes to export education source data used to derive international student expenditure from 2016
  • methodological improvements:
    • integrating revised annual enterprise survey (AES) data (2015–2018) and 2019 with Household tourism expenditure estimates (HTEE)
    • updated HTEE supplementary data sources
    • national accounts data, including revised nominal GDP statistics from 2007 to 2019 2020 national accounts improvements preview(external link).

Revisions were also made to annual linked employer-employee data and household labour force survey sources used in determining tourism employment.

Tourism industry ratios are impacted because of these expenditure revisions. These ratios are the proportion of an industry’s output that is consumed by tourists and are used to calculate value-added and tourism employment estimates. As a result of the ratio changes, we revised the historical value added-time series. Together with the ratio changes, we also revised the tourism employment time series.

More data

More detailed Tourism Satellite Account data and technical information is available on Stats NZ's website.

Stats NZ — Tourism(external link)

Previous Tourism Satellite Account tables

2019 Tourism Satellite Account Tables

Tourism Satellite Account 2019: Excel Tables 1-18 [XLSX, 190 KB]

Tourism Satellite Account 2019: Excel Tables 19-26 [XLSX, 79 KB]

Note: Tables 19-26 contain detailed tables for the year ended March 2018.

2018 Tourism Satellite Account Tables

Tourism Satellite Account 2018: Excel Tables 1-18 [XLSX, 193 KB]

Tourism Satellite Account 2018: Excel Tables 19-26 [XLSX, 82 KB]

Note: Tables 19-26 contain detailed tables for the year ended March 2017.

2017 Tourism Satellite Account Tables

Tourism Satellite Account 2017: Excel Tables 1-18 [XLSX, 189 KB]

Tourism Satellite Account 2017: Excel Tables 19-26 [XLSX, 78 KB]

Note: Tables 19-26 contain detailed tables for the year ended March 2016.

2016 Tourism Satellite Account Tables

Tourism Satellite Account 2016: Excel Tables 1-16 [XLSX, 154 KB]

Tourism Satellite Account 2016: Excel Tables 19-26 [XLSX, 60 KB]

Note: Tables 19-26 contain detailed tables for the year ended March 2013.

2015 Tourism Satellite Account Tables

Tourism Satellite Account 2015: Excel Tables 1-14 [XLSX, 185 KB]

Tourism Satellite Account 2015: Excel Tables 17-24 [XLSX, 57 KB]

Note: Tables 17-24 contain detailed tables for the year ended March 2012.

2014 Tourism Satellite Account Tables

Tourism Satellite Account 2014: Excel Tables 1-14 [XLSX, 193 KB]

Tourism Satellite Account 2014: Excel Tables 17-24 [XLSX, 69 KB]

Note: Tables 17-24 contain detailed tables for the year ended March 2011.

Last updated: 23 December 2020