International Visitor Survey (IVS)

The International Visitor Survey (IVS) measures the expenditure, characteristics, and behaviours of international visitors to New Zealand.

Update September 2026

This release includes the rolling annual results for the year-ending June 2026 and for June Quarter 2026 (April to June). High level results and visualisations can be found on the Tourism Evidence and Insights Centre (TEIC):

Tourism Evidence and Insights Centre(external link)

For the year ending June 2026, annual results are available for Total (all countries), Australia, UK, USA, Rest of Europe, Asia, Germany, Canada, Rest of World, and China. Results for the quarter are available for Total, Rest of World, Asia and Australia. More countries are available at an annual level due to the larger sample size.

We advise caution when using and interpreting IVS quarterly-level results. These statistics have a higher margin of error than annual level statistics due to the smaller sample size from the shorter survey period.

A new weighting scheme was implemented in March 2025 quarter, which has reduced the number of small and large weighting factors. This change enhances the stability of the results by minimizing the influence of any single observation on the overall outcome. Previously released quarterly results are not affected by this change. The impact of this change is minimal when comparing results derived from the old and new weights. Moreover, from December quarter 2025, we have made changes to the Visitor Experience Module (VEM) weights. These include changes to who is assigned a VEM weight (VEM population) and the variables used to calculate the weights. These changes improve the accuracy of the total expenditure for the VEM population and create a smoother trend estimates for the activities and places visited. The new set of VEM weights is replacing the old one for the entire dataset back to quarter 3 2022.

Update on recalibration of previously published data

The 2024 IVS data has been recalibrated using the revised weighting methodology introduced from the March 2025 quarter. This update ensures greater consistency and comparability between the 2024and 2025 IVS series.

As a result of the recalibration the percentage changes in expenditure estimates between the years ending December 2024 and December 2025 are now more closely aligned with the corresponding changes in international visitor arrivals.

The revised estimates for the year ending December 2024 have been incorporated into the June 2026 IVS release. The recalibration does not materially affect total international visitor expenditure or most market-level results. The main impacts are confined to the China and Rest of Asia markets.

Compared with the previously published 2024 estimates, expenditure attributed to:

  • China was changed to $1.1 billion (9% of total spend) from $1.4 billion (12% of total spend)
  • Rest of Asia was changed to $1.53 billion (12% of total spend) from $1.45 billion (13% of total spend)

No revisions have been made to the 2023 data, as international travel patterns had not yet sufficiently stabilised during that period to support the application of the revised weighting approach.

Micro data can be found on the IVS data download page.

IVS data download

More information on data quality, including sample sizes, response rates, and margins of error can be found on the Survey quality page:

Survey quality for the IVS

In this section I tēnei wāhanga

International Visitor Survey data release materials

Find a link to the new data visualisations for the June quarter 2026 (Q2) and year ending June 2026. Summaries of previous releases are also provided.

IVS survey quality

Find key survey quality metrics for the International Visitor Survey (IVS).

IVS analysis and research

Articles providing a deeper analysis of the International Visitor Survey (IVS) data.

IVS methodology

Information about the International Visitor Survey (IVS) methodology, including its purpose, quality targets, population, sampling structure and collection, data processing, analysis and outputs.

IVS questionnaire and brochures

Information about the International Visitor Survey (IVS), including links to the PDF version of the questionnaire and brochures.

IVS classifications and definitions

A list of International Visitor Survey (IVS) terms and classifications, to assist with interpreting the data.

IVS data download

As part of our ongoing commitment to supporting tourism research, this page provides the International Visitor Survey (IVS) microdata.

Last updated: 02 June 2026