Core datasets pou
Innovation underpins this pou and is the starting point for the recommended work.
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This pou is focused on building the foundations for the tourism data system; it is about both continual improvement[2] and ensuring core data and gaps (many perennial) are filled as is required. (See the section on Core data and gaps).
At this stage, the TDLG is deliberately steering away from recommendations that create a precedent by investing in sector specific data that is not of benefit to all tourism stakeholders (this aligns with the TDLG’s Prioritisation Framework, and in particular the reach and accessibility, and public good criteria).
Consistent with the TDLG’s 2023 Interim Action Plan, domestic tourism measures are a recommended priority. Since the release of that Plan, some changes have occurred in the tourism data landscape (such as the discontinuation of the Domestic Visitor and Local Population Estimates tool). Sector-wide concerns around the loss of such data, resulted in the TDLG recommending that tourism flows and volumes data is integrated and prioritised into the domestic tourism measures work [3,4]. Additionally, other immediate actions proposed are a domestic visitor tool (that will deliver similar metrics to the International Visitor Survey (IVS)), and short-term rental accommodation measures, which will need to be integrated into the Accommodation Data Programme. Procurement of such measures planned for late 2023 was paused to ensure the work aligned with the priorities of the incoming Government. In February 2024, this work was endorsed by the Minister for Tourism and Hospitality and will begin in March 2024.
There is recognition that the quantum of data in some datasets will need to be built in order for MBIE to progressively tell more comprehensive and more in-depth stories (the IVS is an example of this, where each quarter a richer story is able to be told as a result of having larger samples of data). Other proposed work in 2024 includes the provision of international visitor forecasts (which have not been updated since before COVID-19).
In addition to initiatives identified by the TDLG as priorities, the Group are aware of a number of possible sector-driven initiatives that may be worth investing in. The TDLG has recommended establishing a Partnership Fund, with investment aligned to the Group’s prioritisation framework.
All core datasets will be incorporated within the TEIC and be made publicly available.
- Wherever there is experimental data, MBIE will put in place processes to ensure sufficient review.
Related links
2023 Interim action plan [PDF, 220 KB]
Notes
[2] In the roadmap the MRTEs are currently identified as a part of MBIE's continuous improvement programme, reflecting the current state, although this might change in the future depending on the outcome of Statistics New Zealand restructuring.
[3] TDLG have taken a wide interpretation of domestic tourism measures (i.e., while some datasets such as tourism flows and volumes cover both domestic and international visitors, the majority of visitors (around 70%) are domestic).
[4] The TDLG note the ongoing importance of this dataset is captured by both the Data Domain Plan and 2022 stakeholder survey findings.