Hospitality Sales
The Hospitality Sales dataset provides aggregated, anonymised measures of hospitality purchases across Aotearoa New Zealand. Data is broken down by customer segment, geography, subsector, and channel.
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Domestic Visitor Survey
The Domestic Visitor Survey (DVS) measures insights into both peak and off-peak domestic tourism (intentions, behaviours, and experiences) in New Zealand.
Tourism data insights
Access a range of tourism research and reports commissioned or undertaken in recent years.
New National Events Strategy
The Government will develop a new National Events Strategy to help New Zealand get more value from events and support a stronger events sector.
Tourism sector report
The 2013 tourism report provides an in-depth look into how our tourism sector was performing. The report is 1 of 7 publications in the New Zealand Sectors Report Series.
Kaikōura report
This report covers tourist access pathways, travel itineraries and tourist behaviour for the Kaikōura region. It identifies opportunities to meet anticipated changes tourism demand.
Quarterly Tourism Report
This commentary presents the national context for tourism in the year ending September 2019 (and for the September 2019 quarter where available). This Quarterly Tourism Report focusses on the recent performance of the sector. The data in this report does not include the impacts of the novel coronavirus. MBIE acknowledges that novel coronavirus is creating uncertainty for the tourism sector, and the Government is looking at ways to provide data in a timely manner and information on impacts as they emerge.
Independent review of New Zealand’s approach to events
This August 2026 report presents the findings of an independent review of New Zealand’s events system and identifies how it can become a more effective, coordinated and outcomes-focused system. Its findings are not Government policy.
International Visitor Survey methodology
Information about the International Visitor Survey (IVS) methodology, including its purpose, quality targets, population, sampling structure and collection, data processing, analysis and outputs.
Monthly Regional Tourism Estimates
The Monthly Regional Tourism Estimates (MRTEs) measure total visitor spending across New Zealand on a monthly basis. The estimates are produced across multiple dimensions to support regional and industry level analysis of tourism expenditure.