Strategic Tourism Assets Protection Programme

The Strategic Tourism Assets Protection Programme (STAPP) is intended to protect the assets in the tourism landscape that form the core of our essential tourism offerings to ensure their survival through the disruption caused by COVID-19.


The Strategic Tourism Assets Protection Programme (STAPP) has been allocated to support tourism businesses, Inbound Tour Operators, and Regional Tourism Organisation.

Decisions were made by the Tourism Recovery Ministers group, supported by MBIE advice.

Further detail about the STAPP process, eligibility, and decision making.


There were over 300 applicants from businesses for STAPP support. Offers of support have been made to up to 126 eligible businesses, including  Māori tourism businesses. The package will support tourism businesses of all sizes and types including cultural attractions, adventure activities, scenic tours, and zoos, aquariums and wildlife encounters across Aotearoa.

Additionally, the Tourism Recovery Ministers Group has a mandate to decide on urgent investments which are outside the application round, and it has done so for AJ Hackett, Discover Waitomo, and Whale Watch Kaikōura.

MBIE is currently working with these businesses to finalise contracting details. Once these have been finalised, a full list of businesses to be supported through STAPP will be published on the funding recipient webpage.

More information on recipient funding.

Inbound Tour Operators

Inbound Tour Operators (ITOs) promote and sell New Zealand travel packages to offshore buyers. ITOs are a key link between overseas wholesalers and travel sellers, and it’s vital that they are able to operate when international travel resumes.

The Tourism Recovery Ministers Group agreed that up to $20 million in loans through STAPP should be offered to a set of Inbound Tour Operators which will play an important role in the recovery of international tourism. The Tourism Recovery Ministers Group will make decisions on loans for a set of ITOs.

Regional Tourism Organisations

RTOs play an important role in supporting the tourism system. The tourism sector depends on capable, secure and adequately resourced RTOs that lead and coordinate activities alongside the tourism industry, stakeholders, Māori/iwi and communities.

As part of STAPP, up to $20.2 million has been allocated to the 31 Regional Tourism Organisations (RTOs) across New Zealand.

RTO investment plans have been assessed and have had their funding confirmed. Overall, the investment will enable RTOs to implement Destination Management and planning, and encourage more people to explore the region and discover their own backyard. The funding will also allow RTOs to support the tourism industry, stimulate regional demand, increase industry capability and progress the goals of the New Zealand-Aotearoa Government Tourism Strategy. 

Regional Tourism Organisations Approved
Northland Inc. Limited $700,000
Auckland Tourism Events and Economic Development $1,000,000
Destination Coromandel Trust $700,000
Hamilton & Waikato Tourism $700,000
Trust Tairāwhiti Ltd $400,000
Western Bay of Plenty Tourism and Visitors Trust (Operating as: Tāpoi Te Moananui ā Toi | Tourism Bay of Plenty) $700,000
Hawke's Bay Tourism $700,000
Visit Ruapehu $700,000
Destination Lake Taupō Trust (known as Destination Great Lake Taupō - DGLT) $700,000
Rotorua Economic Development Limited $1,000,000
Venture Taranaki Trust $700,000
Whanganui and Partners Ltd $700,000
Central Economic Development Agency Ltd (CEDA) $700,000
Destination Wairarapa $400,000
Wellington Regional Economic Development Agency Ltd. (WREDA) $1,000,000
Nelson Regional Development Agency (NRDA) $700,000
Destination Marlborough $700,000
Development West Coast $400,000
Destination Kaikōura $400,000
Hurunui Tourism $400,000
ChristchurchNZ Ltd $1,000,000
ChristchurchNZ Ltd (on behalf of Mackenzie District Council) $400,000
Venture Timaru Ltd T/A Aoraki Development & Tourism $400,000
Tourism Waitaki Limited $400,000
Dunedin City Council $700,000
Lake Wanaka Tourism Inc $700,000
Central Otago District Council $700,000
Destination Queenstown Incorporated $1,000,000
Destination Fiordland Incorporated $400,000
Clutha Development Incorporated $400,000
Great South $700,000
Total $20,200,000
Last updated: 01 August 2020