IVS commentary

Year to March 2016

International visitor spend passed $10 billion for the first time, growing by 25 percent in the March 2016 year, shown by the latest International Visitor Survey released today by the Ministry of Business, Innovation and Employment (MBIE).

Spend of all major markets and by all purposes of visit were growing. In particular, United States (up 46 per cent to $1.2 billion), China (up 41 per cent to $1.7 billion) and Japan (up 35 per cent to $259 million) have showed significant growth in the March 2016 year.

[image] International visitors to New Zealand expenditure

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China visitor spend has continued to grow rapidly in this period and is the largest contributor to the expenditure growth - increasing $0.5 billion in the March 2016 year. At the same time Australia - currently New Zealand’s largest tourism market - has kept growing steadily, up 15 per cent to $2.5 billion.

These latest results show there is continued growth across all other tourism markets.

The International Visitor Survey is based on results from approximately 9,100 visitors departing New Zealand airports, with data released quarterly.

Summary statistics are available in the IVS key data table.

All survey estimates are subject to sampling uncertainty, and hence the IVS key data table indicates statistically significant changes in red (decreases) and blue (increases) font. Further details, including relative margins of error for the most common combinations of variables, are available on the IVS data reliability page.

The data tables on NZ.Stat will be updated in roughly two weeks.


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