We provide advice to the Government on how it can create the right environment for enhanced productivity and growth in the tourism sector in order to grow tourism’s contribution to the New Zealand economy.

We also collect, analyse and publish tourism data, such as international visitor expenditure, and evaluate the effectiveness of government initiatives that impact on tourism.

Tourism research and data

Access research and data compiled by the Ministry of Business, Innovation and Employment, Statistics New Zealand and others. This section includes a wide range of information on domestic and international tourism, and the economic impacts of tourism. In particular, this section incorporates the popular ‘Core Tourism Dataset’.

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Key tourism statistics

This fact sheet provides a quick summary of the most up to date results for each of the key tourism statistics for New Zealand. It is updated regularly throughout each month as new data is released.

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Making it easier to travel to New Zealand

We are working to ensure that the government assists, where possible, to ensure good air linkages serve New Zealand tourism and benefit the New Zealand economy.

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Supporting Māori tourism

Māori tourism adds a rich dimension to New Zealand’s visitor experience, and helps set New Zealand apart from the rest of the world. Engaging with Māori culture and concepts can add depth to visitors’ interaction with New Zealand’s landscapes and communities.

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Christchurch tourism recovery

Christchurch’s earthquake recovery is a key priority for government and for the Ministry of Business, Innovation and Employment.

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Tourism growth partnership

The Tourism Growth Partnership (TGP) is a government initiative to help drive some of the strategic changes required to overcome constraints to growth and lift the value that international tourism delivers to New Zealand.

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Nga Haerenga, New Zealand Cycle Trail (NZCT)

In April 2009, the Government allocated $50 million to implement cycle trails throughout New Zealand, to be known as Nga Haerenga, the New Zealand Cycle Trail (NZCT) project.

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Subscribe to data alerts

Subscribe to receive the latest Tourism data released by MBIE.

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